Amy graduated with a law degree in 2002 and worked for several years in the immigration law arena. A dream holiday brought Amy to Australia and she joined yellowSquares in 2006. Since 2008, Amy has been dedicated to the panel building and panel management of McNair yellowSquares exclusive, research only panels. surveyVillage, SurveyMob, SurveyCulture, SurveyFarm and BLOKEVOTE provide McNair yellowSquares’ clients with a diverse, convenient and economic sample source, for use independently or in conjunction with population-based random sampling.
Amy is responsible for the regular cleaning, de-duplication, updating, verification, and extensive profiling of participant information, necessary to maintain a balanced panel recruitment strategy. Her panel responsibilities include managing a mixed incentive scheme, responding to member enquiries and the rotation of a wide variety of research topics and types to keep panellists interested and engaged and provide the high response rates our panels achieve.
A mother of four children, Amy also volunteers for the NSW State Emergency Service. Amy utilises her organizational and planning skills to serve as Membership Officer for the Hornsby Unit, responsible for the wellbeing of 120 volunteers as they assist the local community.