Chris has been in the research industry for 24 years and in 2003 he co-founded yellowSquares. yellowSquares merged with McNair Ingenuity in 2017 to form McNair yellowSquares, where Chris remains a director. For the last 10 years Chris has contributed significantly to AMSRS and other industry events, including co-chairing the 2017 conference. In 2013, Chris became a co-founder of the “Better Surveys Project”.
Chris’s primary role is administering the ongoing development of survey tools and programming and he oversees and develops new innovations for continually improving the online survey medium. Chris is responsible for the management of online projects including all aspects of the design and data collection. Chris assumes responsibility for all online systems integration & sample data flow and oversight of panel access.
BSc Hons, MA Psych, QPMR, AMAMI
Angela has more than two decades research experience which covers qualitative design, group and individual interviewing, online surveys, questionnaire design, quantitative analysis, interpretation and report writing. Angela specialises in advertising evaluation and tracking studies and projects for government, institutions and not for profit clients. She has presented at several international and national marketing and market research conferences, including ESOMAR and the ARF. Angela is a qualified moderator and has conducted focus groups on a wide range of topics.
Angela joined McNair yellowSquares in 2005. Prior to this she spent two years with Roy Morgan International where she was responsible for co-ordinating advertising products globally and overseeing all client relations with advertising agencies and magazine publishers. Previously Angela was General Manager – Publishing at Pacific Publications, the magazine division of the Seven Network and at ACP where she was responsible for the strategic direction and operational activity for all media products.
Gill specializes in online programming and providing high quality data outputs, tables and SPSS files. Gill is a versatile and capable online programmer utilising Surveycraft, Web Survey Creator and IDSurvey software tools. Gill has over 20 years’ research experience in the provision of consistent, accurate and relevant data. Gill works closely with researchers with a focus on questionnaire development and review, to create dynamic and interactive surveys.
Gill commenced her career as a surveycraft programmer in 1995 with AGB McNair, involved in data programming for CATI, CADE and early CAPI. Following 5 years as data processing manager for MRA Research, Gill entered into a partnership to create yellowSquares in 2003. With the merger of McNair yellowSquares in 2017, Gill has completed the full circle back to McNair where she now stands as a Director.
Gill entered into a partnership to create yellowSquares in 2003 and with the merger of McNair yellowSquares in 2017 stands as a Director. Gill has presented at AMSRS Conferences is both a supporter and contributor of the Better Surveys Project which, in conjunction with the University of Queensland, focuses on innovation and new experiments in digital and mobile survey design.
BA Econ, MMSR, QPR, Member of AMSRS
Christian gives a strong analytical force to the consulting team as well as taking responsibility for sample management and maintenance of data integrity. Christian is a results-orientated market researcher with experience conducting, analysing and interpreting data. Christian examples forward thinking and proactive assessment of processes in his endeavour to provide more efficient and effective research practices.
Christian has a leading involvement with longitudinal projects, in some cases over a period of ten years, and provides skills that ensure the data maintains integrity while adapting to changing populations and technological innovations. He manages radio audience research, advertising effectiveness research and studies on behalf of international organisations. Christian manages our international partner’s local research projects and our radio audience research and advertising effectiveness research.
Christian joined McNair Ingenuity Research in April 2003 on an International graduate work experience program and gives a strong analytical force to our consulting team. Christian examples forward thinking and proactive assessment of processes in his endeavour to provide more efficient and effective research practices.
Christian began his career in Germany and has a BA in Business Economics. He recently completed a Master of Marketing and Social Research (MMSR) at the Sydney Business School. Christian is a Full Member of the Australian Market and Social Research Society and is an accredited QPR.
Saskia Kirson originally joined the (then) McNair Ingenuity Team as a Supervisor in 2001 and became National Interviewing Manager overseeing interviewing administration, questionnaire preparation and many other aspects of the operations. Saskia held this position until leaving at the end of 2005. Saskia re-joined McNair in 2009. Saskia is qualified in Graphic Design and Business Marketing, as well as having experience in running educational programmes in schools. Before joining McNair yellowSquares, Saskia worked for Quadrant Research as a field supervisor for approximately two years and Field Force as a Market Research Interviewer prior to that.
Saskia supports the Consultants and Managers with financial resourcing and monitors financial performance of projects and issues reports. Saskia implements financial policies and procedures and adheres to accounting systems and strategies to enable an efficient and effective business support process.
Her role takes responsibility for the provision and reporting of accurate and timely financial information as well as project based tasks, including project management and liaising with clients.
Ed is one of the most experienced survey analysts in Australia, commencing in the coding and editing area in the late 1980s. He has an enormous amount of experience in data management and importing and exporting data for research companies worldwide.
Ed manages all aspects of survey processing from questionnaire scripting and sample management to data analysis and data export. He handles CATI, CAWI, CAPI modes of data capture and the processing of paper questionnaires. Ed has extensive experience with many software tools including SurveyCraft, SPSS, Q Software, WebsurveyCreator, SurveyToGo, Idsurvey, Dapresy, MediaStar, Easi, Espri and Tabgen.
For McNair, Ed undertakes analysis and interpretation of data, manages the process and analysis of data streams, utilizes mathematical and statistical models to provide casual, predictive or pattern analysis, undertakes data mining, data analytics and data linkages, and reports outcomes of data analysis in a suitable translation to clearly model trends and patterns.
Fiona has over 15 years’ experience in market research. As part of the McNair yellowSquares’ management team she contributes to the development and implementation of organisational policies and practices. Fiona’s role as Operations Manager encompasses management of the Interviewing, Coding, Data Processing, IT and Administration teams. Fiona is currently undertaking a Bachelor of Social Science (Psychology) degree.
Fiona has responsibility for overseeing McNair yellowSquares’ operations including the planning, direction and co-ordination of the Interviewing department. This includes the management and recruitment of staff which often involves specialist requirements for languages and sensitive issues. Fiona also holds responsibility for quality control procedures, monitoring and evaluating performance and adherence to practices of confidentiality and privacy in line with Australian standards under ISO 20252.
Fiona possesses a thorough knowledge of coding principles and conventions and has a working knowledge of Surveycraft, used for collating data and tabulations.
Fiona Meyer joined McNair yellowSquares as Coding Manager in 2003. Prior to McNair, Fiona worked for NCS Pearson as Supervisor of Data Entry and Coding. Fiona backs up her organisational capabilities with a calm approach and a solid background in accounting and business management through managing a past family business.
Clair leads the programming team with a level of calm and experience gained from over a decade in the research industry. Beginning her career in the digital publishing industry and the production of high quality art and photography books, Clair brings this exceptional attention to detail and operational experience to the management of design, construction, testing and implementation of online surveys and web based research and ensuring the security and management of data captured.
Clair’s effective communication with the in-house programming team manages the allocation of tasks according to skill set plus time sensitive scheduling and monitoring. She oversees the process of creating the survey through to its final online presence. Clair is methodical and questioning and works quickly to strict schedules while still ensuring the maintenance of careful quality control checking and testing processes.
BSc Business Quantitative Methods, PGCert Information Systems
Lisa’s management of a project includes intuitive interpretation during questionnaire design and the building of creative surveys that elicit responses and deliver relevant and accurate results. Lisa provides close collaboration with a client at all stages of a project, including real time portal reporting and accurate assessment of progress, quotas and data integrity.
Lisa applies thoroughness, concentration and analytical skill to a project, adhering to strict quality control procedures, testing and monitoring all stages of a survey to anticipate potential issues and a deliver trouble free survey launch and robust data capture. As an active member of the programming team, Lisa takes responsibility for editing and loading of survey graphics. When Lisa is not knee deep in code you will find her knee deep in snow or taking a ‘Long Bloody walk’ for charity
BBus (Information Systems), Cert III Bus (Admin)
The creative and individual design of surveys is provided by our custom and advanced scripting specialist, Kellie. Kellie’s specialities include online and database programming, creative graphic design for use both online and in print, plus editing and project management. The privilege of her 18 years’ experience and extensive programming capabilities is brilliantly applied to complex projects or unusual requests. Responsible for creative design, Kellie sets up new and custom online survey themes, ensuring responsiveness on all devices.
As Senior Project Manager, Kellie works with team members, clients and suppliers to ensure each project phase meets timelines and budgets and all tasks are planned and tracked with the use of project management software. Kellie is methodical and works tirelessly to ensure every survey is exceptional. She provides sample management utilising in-house panels as well as external sample providers, analyses survey data using Microsoft Excel’s advanced functions and formulas, and tests and checks survey elements including online programming, correct grammar, and adherence to ISO standards.
Kellie is passionate about accepting challenges and her competitive and creative approach sees her succeed whether as a member of the roller derby league, performing on stage, or providing the programming for a scientific project which merited the 2014 AMSRS Best Paper Award.
Amy graduated with a law degree in 2002 and worked for several years in the immigration law arena. A dream holiday brought Amy to Australia and she joined yellowSquares in 2006. Since 2008, Amy has been dedicated to the panel building and panel management of McNair yellowSquares exclusive, research only panels. surveyVillage, SurveyMob, SurveyCulture, SurveyFarm and BLOKEVOTE provide McNair yellowSquares’ clients with a diverse, convenient and economic sample source, for use independently or in conjunction with population-based random sampling.
Amy is responsible for the regular cleaning, de-duplication, updating, verification, and extensive profiling of participant information, necessary to maintain a balanced panel recruitment strategy. Her panel responsibilities include managing a mixed incentive scheme, responding to member enquiries and the rotation of a wide variety of research topics and types to keep panellists interested and engaged and provide the high response rates our panels achieve.
A mother of four children, Amy also volunteers for the NSW State Emergency Service. Amy utilises her organizational and planning skills to serve as Membership Officer for the Hornsby Unit, responsible for the wellbeing of 120 volunteers as they assist the local community.
Scott has worked in market research for over six years and is experienced in the supervision of both face-to-face and CATI projects. Scott manages the coding of surveys as well as booking, monitoring and the supervision of shifts. Scott liaises with consultants regarding the provision of sample, resources and other project requirements.
Scott has extensive knowledge of Project Management and large scale scheduling from his time spent as National Projects Manager for a medium sized freight and courier company. Scott was responsible for the management, coordination and efficient scheduling of the pick-up and delivery service. With a focus on both urgency and proximity, the service involved approximately 1000 items per day and over 60 vehicles including bikes and cars. Prior to joining McNair, Scott managed his own successful wine consultation business for 10 years, supplying rare and unique wines to most of Sydney’s best restaurants
B IntBus, MBA, MAcct, Member of AMSRS
Tina has been the primary project manager for all recruitment projects for the department of Human Services since June 2017. Tina moved from the McNair field team to the consulting team in 2016. Tina has developed experience with complex quantitative analysis across many social and government surveys with particular insights regarding social segmentation and community sectors with special needs – which include culturally and linguistically diverse communities and Indigenous Australians. Tina is also a qualitative researcher with experience in in-depth social research interviewing, in both English and her native Arabic. Tina has refined processes and techniques for qualitative recruitment with a primary focus on locating respondents with specific and uncommon parameters essential to the requirements of government and corporate clients.
Tina has more than five year’s research experience at McNair in an interviewing and supervisory capacity. Tina is an experienced interviewer and has conducted CATI and face-to-face interviewing, in both English and Arabic. Tina is responsible for the monitoring and supervision of shifts, particularly managing those projects conducted in language, and conducts the in-house translation and proof-reading for Arabic questionnaires. Tina is also involved in training and briefing of Indigenous interviewers in remote communities, takes responsibility for the management of the McNair ‘Do Not Call’ register and proof-reading of statistical and written reports.
Tina is a member of AMSRS and is currently building her research knowledge through the participation in AMSRS courses on quantitative and qualitative techniques and applications.
Kym has been in market research for more than fifteen years, coming from a medical document design background, including overseeing a number of programs at the New Children’s Hospital at Westmead. Her outstanding questionnaires make participating in McNair yellowSquares’ surveys fun and easy.
Design of the survey document, particularly skilled at incorporating elements to aid understanding and appeal to children.
Aliena has a background in journalism and has initiated and conducted interviewing on a variety of topics in a journalistic capacity for both radio and print media. Aliena has strong research experience in the conduct of in-depth interviewing on a diversity of subjects and in preparing analysis of results. Aliena’s skills as a moderator includes insightful preparation and questioning and the ability to instigate a natural flow of conversation that sets participants at ease while maintaining interest during lengthy interviews. In the conduct of focus groups and in-depth interviewing for McNair, Aliena applies her journalistic expertise to encourage conversations that explore motivational behaviours.
Aliena supplements her experience as a qualitative researcher with excellent communication in liaison with clients, health service representatives, and respondents. Aliena’s experience at McNair includes three years of executive interviewing for business to business projects, plus administrative and consultative assistance which involves online monitoring and data entry, transcription and analysis on a range of research studies, as well as organization of recruitment and venue logistics for IDIs and focus groups. Aliena’s report writing capabilities and interpretative skills incorporate the ability to balance accuracy and interest in the preparation of reports, notable examples include national media and local government clients and reporting on behalf of Brooks Community Engagement and the charity, Communities for Communities.